We turn a booking page into a membership a patient is proud to belong to.
The problem
The same booking template as twelve clinics in a two-kilometre radius. Stock smiles, a louder coupon, a price list nobody loves.
The move
We turn a booking page into a membership a patient is proud to belong to.
A recurring-revenue membership, designed as a product, not a price list — name, palette, a printed welcome kit, a site that reads like belonging.
The result, in principle
12% → 30% of revenue on retainer
Illustrative targetA presence that reads like the $400 facial, not the Groupon coupon.
Illustrative targets from published industry benchmarks for concept studies — plausible outcomes for SMBs, not guaranteed results or past client performance.
Concept study · all outcomes illustrative
